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BGCBusiness Growth Coaching

SL-007 · Sales & Customer

Sales Territory Planner

Put sales time where the territory opportunity is greatest

IN PREPARATION

Sales Territory Planner toolkit front cover

About this toolkit

This toolkit gives you a straightforward way to design and review territories around genuine potential, so effort and opportunity actually line up.

What this toolkit helps you achieve

  • Apply a clear and repeatable sales process
  • Use evidence and numbers to focus attention
  • Finish with owned actions and review dates

What’s included

  • A four‐part cycle for territory planning: Analyse, Design, Assign, Review
  • The Five Golden Rules of territory planning, on one page
  • A plain‐English guide to the four factors of territory design: Potential, Workload, Travel, Fairness
  • A twelve‐question coaching bank for analysing, designing and reviewing
  • A matrix for deciding where to prioritise territory investment

Contents are shown for review while the toolkit package completes verification.

Best for

Sales managers balancing retention, growth and prospecting across a territory

Expected practical outcome

Design around potential and workload first, and let geography follow. A territory drawn purely on a map rarely produces a fair or productive split.