SL-003 · Sales & Customer
Sales Coaching Toolkit
Coach the thinking behind the sale, not just the result
IN PREPARATION
About this toolkit
This toolkit gives you a structured way to coach the actual skill or behaviour behind a result, using a model built for exactly that.
What this toolkit helps you achieve
- Apply a clear and repeatable sales process
- Use evidence and numbers to focus attention
- Finish with owned actions and review dates
What’s included
- A four‐part cycle for a sales coaching rhythm: Observe, Debrief, Coach, Follow Up
- The Five Golden Rules of sales coaching, on one page
- A plain‐English guide to the GROW model: Goal, Reality, Options, Will
- A twelve‐question coaching bank built around GROW
- A matrix for deciding where coaching attention is genuinely needed
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Best for
Managers developing sales capability through evidence-led coaching
Expected practical outcome
Anchor every coaching conversation in a specific, observed moment, a call, a deal, a pitch, rather than a general conversation about performance.